CRM Cost Calculator: Compare CRM Pricing
A CRM’s real cost is the price per user per month × users × 12, plus add-ons and one-time setup, migration and training. Five users on a $39 plan pay $2,340 a year; on a $100 plan, $6,000. Tick the plans you are considering to compare their total cost over one to five years.
Enter the number of users and the period, tick the plans to compare and add any extra costs. Got a quote from another vendor? Enter it as your own plan. The cheapest option comes first, with the difference for each of the others.
CRM pricing compared
| CRM | Entry plan | Mid plan | Top plan |
|---|---|---|---|
| Freshsales | $9 Growth | $39 Pro | $59 Enterprise |
| monday CRM | $12 Basic | $17 Standard | $28 Pro |
| Capsule CRM | $18 Starter | $36 Growth | $72 Ultimate |
| Salesforce | $25 Starter Suite | $100 Pro Suite | $395 Unlimited |
Per user a month, billed annually, from each vendor’s pricing page. monday CRM sells seats in bundles, so check the bundle size that fits your team.
Example
A team of five compares Freshsales Pro at $39 and Salesforce Pro Suite at $100 per user a month for one year. Freshsales costs 39 × 5 × 12 = $2,340 and Salesforce $6,000, a difference of $3,660. Add $1,500 of setup and four hours of training per user at $40 an hour, and the one-time cost is $2,300 on top of either plan.
How to choose a CRM without overpaying
Write down the three things your team must do every day, such as tracking deals, logging calls and sending follow-ups, and check that the plan you price includes them. Count only the users who will log in, ask about annual discounts and minimum seats, and check what moving your data in and out will cost before you sign.
Frequently asked questions
How much does a CRM cost for a small business?
Most small business CRMs cost $9 to $60 per user a month when billed annually; enterprise plans run from $100 to $400. A team of five on a $39 plan pays $2,340 a year. Add setup, data migration, training and add-ons to get the real cost.
What is the total cost of ownership of a CRM?
It is the licence price per user times the number of users and months, plus paid add-ons, plus one-time costs such as setup, importing your data and the hours your team spends learning the system. The calculator adds these up over one, two, three or five years.
Is annual or monthly billing cheaper?
Annual billing is usually cheaper. On the pricing pages checked for this calculator, monday CRM charges $17 a seat billed yearly against $25 billed monthly, and Capsule $36 against $40. Monthly billing costs more but lets you cancel or change the number of users sooner.
Which CRM is best for a small business?
The one your team will actually use at a price you can keep paying as you grow. Shortlist two or three CRMs, compare their total cost here for your number of users, then run a free trial with real deals and ask your salespeople which one saves them time.
Are free CRMs really free?
Free plans are useful to start, but they limit users, contacts, automation or support. Once you need sales automation, reporting or more seats you move to a paid plan, so compare the price of the plan you will need in a year, not only today’s.
Why can the price I am quoted differ?
Vendors change prices, run discounts, sell seats in bundles and charge differently by country and currency. Many also have minimum seat counts or annual contracts. Enter the price from your own quote in the custom plan to compare it on the same terms.
Related tools: discovery call questions, commission calculator, conversion rate calculator. More on sales and running a sales team on the SalesBond blog and the home page.
Official sources
- Freshsales pricing — Growth, Pro and Enterprise, per user a month billed annually.
- monday CRM pricing — Basic, Standard and Pro, per seat a month billed yearly.
- Capsule CRM pricing — Starter, Growth, Advanced and Ultimate, per user a month billed annually.
- Salesforce Sales Cloud pricing — Starter Suite, Pro Suite, Enterprise and Unlimited, per user a month.
Updated on Nov 6, 2026. This calculator is for information only and is not tax, legal or payroll advice. List prices in US dollars as published on the vendors’ pricing pages on the date below; your quote, region, currency, taxes and contract terms may differ.
